A cartoony illustration of several magnifying glass characters sitting behind a blue judge's desk. The character in the middle is wearing a wig and holding a gavel. The scene is illustrated like a courtroom with a lawyer magnifying glass character on the right side, in shades of blue on a white background.
A cartoony illustration of several magnifying glass characters sitting behind a blue judge's desk. The character in the middle is wearing a wig and holding a gavel. The scene is illustrated like a courtroom with a lawyer magnifying glass character on the right side, in shades of blue on a white background.
loopa
branding illustrations
Loopa is a financial services firm who wanted a whimsical, approachable brand to help them connect with their clients.

As usual, Dario Ferrando and I teamed up to deliver them a visual brand rich with friendly illustrations.
A cartoon illustration of two magnifying glass characters, one on a blue ladder picking money bags from a tree, another with a blue superhero cape holding the ladder steady.
A simple cartoony illustration of a magnifying glass character standing in front of a large blue cash register with a long white receipt coming out of it. The background is pale blue dots. The black text reads "Finance your costs of litigation".
A simple cartoony illustration of three magnifying glass characters sitting behind a blue judge's podium. The middle character wears a wig and holds a gavel, while the other two look on.
We decided to create a world filled with characters based on magnifying glasses - Loopa's symbol of the work they do for their clients.
A screenshot of the website loopa.com with text in spanish, with an illustration below the text showing a tug of war with two magnifying glass characters on one side and an evil magnifying glass character on the other.
A white graphic with black text and a small illustration, describing a funding process for the Loopa website. Black text at the top reads "Zero to funding in 3 steps!". A cartoon-like illustration on the right shows a magnifying glass character looking at a blue laptop.
A white graphic with black text and a small illustration, describing a funding process for the Loopa website. Black text at the top reads "Zero to funding in 3 steps!". A cartoon-like illustration on the right shows two magnifying glass characters shaking hands. One of the characters wears a blue cape like a superhero.
A white graphic with black text and a small illustration, describing a funding process for the Loopa website. Black text at the top reads "Zero to funding in 3 steps!". A cartoon-like illustration on the right shows a magnifying glass character looking at a drone holding a money bag.
A simple cartoony illustration of an American football helmet in blue and black on a white background.
A simple cartoony illustration of a spray bottle in blue and black on a white background.
A simple cartoony illustration of a lighthouse in blue and black on a white background.
A simple cartoony illustration of an award ribbon in blue and black on a white background.
A simple cartoony illustration of a shopping cart in blue and black on a white background.
A simple cartoony illustration of a combination safe in blue and black on a white background.
Illustration of a magnfiying glass character wearing a beret, holding a palette and brush and painting a picture on an easel.
Graphic showing three magnifying glass characters interacting with a large letter 'A,' highlighting typography design with the Loopa logo in the corner.
A cartoon-style illustration of five magnifying glass characters sailing a boat with a blue sail.
Illustration of a balance scale with four small magnifying glass people on one side and a large magnifying glass on the other, symbolising a class action lawsuit.
A cartoon-style illustration of three magnifying glass characters. On the left, one character wearing a blue cape stands next to a blue cannon, while the other two fight with blue swords.
A cartoon-style illustration of magnifying glass characters planting a blue tree. One character holds a blue shovel, one plants the dirt and the other holds a blue watering can.
A cartoon-style illustration of a magnifying glass character chasing a blue cat holding a money bag in its mouth with blue dollars flying out of the bag.
loop me back home!
loopa
branding illustrations
Loopa is a financial services firm who wanted a whimsical, approachable brand to help them connect with their clients.

As usual, Dario Ferrando and I teamed up to deliver them a visual brand rich with friendly illustrations.
A cartoon illustration of two magnifying glass characters, one on a blue ladder picking money bags from a tree, another with a blue superhero cape holding the ladder steady.
We decided to create a world filled with characters based on magnifying glasses - Loopa's symbol of the work they do for their clients.
A simple cartoony illustration of a magnifying glass character standing in front of a large blue cash register with a long white receipt coming out of it. The background is pale blue dots. The black text reads "Finance your costs of litigation".A simple cartoony illustration of three magnifying glass characters sitting behind a blue judge's podium. The middle character wears a wig and holds a gavel, while the other two look on.A screenshot of the website loopa.com with text in spanish, with an illustration below the text showing a tug of war with two magnifying glass characters on one side and an evil magnifying glass character on the other.A white graphic with black text and a small illustration, describing a funding process for the Loopa website. Black text at the top reads "Zero to funding in 3 steps!". A cartoon-like illustration on the right shows a magnifying glass character looking at a blue laptop.A white graphic with black text and a small illustration, describing a funding process for the Loopa website. Black text at the top reads "Zero to funding in 3 steps!". A cartoon-like illustration on the right shows two magnifying glass characters shaking hands. One of the characters wears a blue cape like a superhero.A white graphic with black text and a small illustration, describing a funding process for the Loopa website. Black text at the top reads "Zero to funding in 3 steps!". A cartoon-like illustration on the right shows a magnifying glass character looking at a drone holding a money bag.
A simple cartoony illustration of an American football helmet in blue and black on a white background.A simple cartoony illustration of a lighthouse in blue and black on a white background.A simple cartoony illustration of a shopping cart in blue and black on a white background.
A simple cartoony illustration of a spray bottle in blue and black on a white background.A simple cartoony illustration of an award ribbon in blue and black on a white background.A simple cartoony illustration of a combination safe in blue and black on a white background.
Illustration of a magnfiying glass character wearing a beret, holding a palette and brush and painting a picture on an easel. Graphic showing three magnifying glass characters interacting with a large letter 'A,' highlighting typography design with the Loopa logo in the corner.A cartoon-style illustration of five magnifying glass characters sailing a boat with a blue sail.Illustration of a balance scale with four small magnifying glass people on one side and a large magnifying glass on the other, symbolising a class action lawsuit.A cartoon-style illustration of three magnifying glass characters. On the left, one character wearing a blue cape stands next to a blue cannon, while the other two fight with blue swords.A cartoon-style illustration of magnifying glass characters planting a blue tree. One character holds a blue shovel, one plants the dirt and the other holds a blue watering can.A cartoon-style illustration of a magnifying glass character chasing a blue cat holding a money bag in its mouth with blue dollars flying out of the bag.
loop me back home!
BEHANCEDRIBBBLEInstagramIMPRESSUM